Can someone explain the “I did it for charity” angle?
I never understood why would someone do a sporty thing, that they clearly wanted to do and would probably do anyway, motivate me or anyone else to donate money to a charity. To be honest it always felt quite performative and self serving to me.
Think of it the other way around, doing extreme athletic feats (even for fun) is a great way to attract attention, and using that momentum to attract sponsors for charity is a nice extra to do some good
You get people to “pledge” donations. It’s partly about raising awareness for the charity and partly because a lot of people are more likely to donate to these types of drives versus donating just because.
Can someone explain the “I did it for charity” angle? I never understood why would someone do a sporty thing, that they clearly wanted to do and would probably do anyway, motivate me or anyone else to donate money to a charity. To be honest it always felt quite performative and self serving to me.
Think of it the other way around, doing extreme athletic feats (even for fun) is a great way to attract attention, and using that momentum to attract sponsors for charity is a nice extra to do some good
You get people to “pledge” donations. It’s partly about raising awareness for the charity and partly because a lot of people are more likely to donate to these types of drives versus donating just because.