Before even reading the article, I’m thinking they’re maybe selling it as a good thing along the lines of “do you hate to see those ads you don’t care about? Taking space on your apps and pages? What if there was a way to make them actually useful! Make them feel like content, just for you!”

I feel like I have to point out that this is horrific either way

Edit: I actually talked about this quickly with a few almost tech-illiterate friends and they were honestly excited about that at first, when I didn’t preface it with my reasoned disdain for it or the privacy implications… so despite the way we here react to it, I’m almost sure this will sell amazingly.